Or does it fill you with holiday cheer, instead?
In part one of this mid-October appearance on the Jim Blasingame Show, I talked about trends in online retail when it comes to mobile.
In part two, the conversation shifts to email, social and search.
And in the conclusion, we look at local search and mobile as part of the SoLoMo (social-local-mobile) trifecta in holiday marketing.
As you'll hear, shoppers who use mobile while inside your store may just spend more money there—quite a bit more, in fact.
(Approx 4-min, 40-sec)
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