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See Rick at iMedia Breakthrough Summit Next Week

Imedia breakthrough summit I'm really looking forward to next week's iMedia Breakthrough Summit in Coconut Point, Florida. I'll be presenting a showcase of some of the most creative mobile marketing initiatives from around the world.

Looks like a great line up all day long - including Ed Kaczmarek, director of innovation at Kraft Foods, and the man behind the iFood Assistant iPhone app; Daniel Rosen, managing director of AKQA Mobile; Chloe Hampton, associate director of global online marketing & mobile strategy for Starwood Hotels & Resorts; Danielle Wolfson, senior associate manager for interactive marketing for Taco Bell, Gene Keenan, vice president of mobile services for Isobar Global and many, many more.

Should be a lot of fun.

Learn more, here.



OD_cover "... EXCELLENT  ..."

 “Through persuasive arguments and Q&A’s with the major players in advertising, Mathieson makes an excellent case for greater creativity and outside-the-box thinking backed up with solid ideas.” – Publishers Weekly




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