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YouTube Fans Go Gaga Over Prison Sex Video With Beyoncé - And So Do Big Brands

It's a 10-minute video for Lady Gaga's hit song "Telephone," and it's a major viral hit - as is most everything Gaga. And yes, it is yet another giant product placement, just like so many of her videos.

HP's back, just like in "Bad Romance." Polaroid's there, which makes sense, as Gaga was just named creative director for the brand. Monster Ball tour sponsor Virgin Mobile is there, natch. Wonder Bread's there, too. Hell, even dating website PlentyofFish is there.

I'm curious if any of these brands even knows, cares - or even asks - how their products will be used.

Also makes you wonder if artists even have to sell music anymore, what with all the product deals.

Not that that's an issue with Gaga anyway - she's red hot. And just about to get even hotter.

Read more about the sensation the video is causing, here.



OD_cover "... EXCELLENT  ..."

 “Through persuasive arguments and Q&A’s with the major players in advertising, Mathieson makes an excellent case for greater creativity and outside-the-box thinking backed up with solid ideas.” – Publishers Weekly




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