Rick Mathieson Visits 'The New Media Radio Hour' - on Tipp-Ex's 'A Hunter Shoots A Bear,' 'The On-Demand Brand' & More
September 10, 2010
A wide ranging interview about THE ON-DEMAND BRAND, the Tipp-Ex 'A Hunter Shoots A Bear' YouTube ads and much, much more.
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“Through persuasive arguments and Q&A's with the major players in advertising, Mathieson makes an excellent case for greater creativity and outside-the-box thinking backed up with solid ideas."
Publisher's Weekly
Publisher's Weekly
>>> IN STORES NOW - LEARN MORE (AND ORDER YOUR COPY) - HERE <<<
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