Our June 2011 GEN WOW Mobile Roundtable continues with a conversation with Dorrian Porter, CEO of Mozes, Inc. 

Mozes, of course, was just named one of AlwaysOn's Top 100 Emerging Companies 2011 - which is just the latest in a string of AlwaysOn accolades the mobile marketing companie has earned over the last few years.

In Part 3, we expand the discussion with Sarah Ortman, senior group manager for consumer and shopper promotions for Clorox, and Peter Cole, technology director for digital marketing powerhous R/GA, to talk to Porter about what it means for Mozes (a longtime GEN WOW sponsor) to get the AlwaysOn nod - and how mobile + location (in this case, concerts and other events) can make for some powerful fan engagement for bands and brands alike.

 JUNE 2011 GEN WOW MOBILE ROUNDTABLE PT 3: MOZES FUELS FANDAMONIUM

(Approx: 4:24)

Audio Link:

Download GEN WOW JUNE 2011 MOBILE ROUNDTABLE PT 3

ALSO: Listen to part one of the roundtable here and part two here.

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