In part two of my interview with Matt Harris, CEO of iLoop Mobile, we hear about SlingShop, the company's new mobile marketing and loyalty solution for small retailers (see video above).

Along the way, I ask Harris (whose company has been a sponsor of this blog) if gamification and location-based marketing might actually be a fad - and what elements of these phenomena might actually stand the test of time.

Q&A: MATT HARRIS, CEO, ILOOP MOBILE (PT 2)

(Approx: 5:16)

Audio Link

Download GW Q&A: iLoop CEO Matt Harris, Pt 2

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