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Volkswagen 'Park Assist' Interactive iPad Ad

 

Okay, so it's not quite as cool as Amnesty International's 'Slide to Unlock' iPad ad,

But GEN WOW brakes for coolness, and this initiative from BBDO in Brazil nicely drives home the park assist feature in the new VW Tiguan for an ad in the iPad version of Auto Esporte.

Who knew parking could be so cool? (Via Creativity)

 

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