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3D Projection Mapping Comes to Haute Couture (Video)

One physical dress. Lots of different looks.

We've seen projection mapping applied to buildings. We've seen it applied to retail furniture displays. We've even seen it applied to cars. Now, Intel and designer Franck Sorbier is applying it to the catwalk to amazing effect. What's your take? Haute to trot? Or do you pret-a-poo-poo it? Before you decide, read more here.

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 OD_cover "... EXCELLENT ..."


“Through persuasive arguments and Q&A's with the major players in advertising, Mathieson makes an excellent case for greater creativity and outside-the-box thinking backed up with solid ideas."

Publisher's Weekly





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