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Murphys 'When It Rains It Pours' Mobile App (Video)

 

When it rains, the Murphys pours.

Love this mobile app from Murphys that gives you a free pint when it rains, as part of an integrated marketing campaign.

Hey, in Ireland, that can be a lot of Murphys on the house.

(Well, up to 1,000 free pints, anyway - read all about the initiative here.)

 

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 OD_cover "... EXCELLENT ..."

 

“Through persuasive arguments and Q&A's with the major players in advertising, Mathieson makes an excellent case for greater creativity and outside-the-box thinking backed up with solid ideas."

Publisher's Weekly

 

>>> IN STORES NOW: ORDER YOUR COPY HERE <<<

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