Fanta-Flavored Print Ad (Video)
February 26, 2013
Now you can taste Fanta's latest flavor and add a little fiber to your diet, too.
You trying? I'm not trying. Hey Mikey, he'll try it - (okay, seriously mixing consumer food brands here.)
From the looks of it, the "taste page" is made out of that cellophane-like sheet substance some mints come in these days. And while I'm not a huge fan (have you ever choked on one of those things?), it beats the 'Got Milk?' chocolate chip-cookie scented bus shelter ads from a couple years back (which had to be removed because so many people complained about the smell.)
As Adweek reports, this particular little foodfest comes from Ogilvy in Dubai - the same office behind that touch screen print ad I posted about last week.
Seriously into innovative print advertising, that office. Here's hoping they get a beer account soon.
Now that would create some serious buzz (...okay, sorry about that.)
Read more about the Fanta edible print ad, here.
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