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Lenticular Poster Speaks to Adults, Children At Different Angles to Fight Abuse (Video)

May 07, 2013

 

Okay, this isn't a digital experience - but that doesn't mean it's not innovative.

This out-of-home poster campaign uses lenticular printing so that there's a message at one height for adults, and another at eye-level for kids.

All for a very good cause. Kudos to Grey Spain for the great work.

Read all about it, here.

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Posted at 01:57 PM in Media Culture, Outdoor | | Comments (0)

Tags: advertising, cause, grey, home, marketing, ooh, out, outdoor, poster, print

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