Pizza Hut Turns Pizza Boxes into Movie Projectors (Video)
'Like A (Super)Girl': 3 Ways CBS Could Do Some Serious Good This Fall (Video)

The Thoroughly Useful Ad Banner: The 3M 'Post-It' Ad (Video)


It's enough to make you love retargeting.

Online display ads for 3M's Post-It brand sticky notes have proven just that—sticky—by enabling consumers to write themselves notes, reminders and to-do lists right inside the ad units.

Through the magic of retargeting—technologies that deliver that same ad to you wherever you go around he Internets, usually to your chagrin—your virtual Post-Its re-appear everywhere you go.

In this case, you enable the ad to replace actual retargeted ads with your pervasive Post-Its, keeping your memos top of mind and always within view.

Which is frankly more than I can say about my real-world Post-Its, which seem to get destroyed or lost before I actually cross off my action items.

Maybe I need augmented reality Post-Its, instead.

Read more here.

(Thanks to PB for sharing)


Like us on Facebook

Follow us on Twitter

Listen in on iTunes


Feed You can follow this conversation by subscribing to the comment feed for this post.

Verify your Comment

Previewing your Comment

This is only a preview. Your comment has not yet been posted.

Your comment could not be posted. Error type:
Your comment has been saved. Comments are moderated and will not appear until approved by the author. Post another comment

The letters and numbers you entered did not match the image. Please try again.

As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.

Having trouble reading this image? View an alternate.


Post a comment

Comments are moderated, and will not appear until the author has approved them.

Your Information

(Name is required. Email address will not be displayed with the comment.)