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Top Online Marketing Trends for Holiday 2016 (Pt 2): Email, Search or Social?

Holiday_online_marketingSo which is better for promoting your holiday offers this season: Email, search or social?

In part one of this mid-October appearance on the Jim Blasingame Show, I talked about trends in online retail when it comes to mobile.

Here in part two, the conversation shifts to email, social and search.

You might be surprised on which delivers the most bang when it comes to online holiday shopping.

Top Online Marketing Trends for Holiday 2016 Pt 2

(Approx 4-min, 55-sec)

 

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Top Online Marketing Trends for Holiday 2016

Holiday_e_commerce_SMALLIs it time to dump that desktop this Christmas?

In the run-up to the all-important online holiday shopping season, much has been made of mobile's ascendancy when it comes to holiday sales. But this year, I think we're going to see some twists, turns and stats that might have seemed counter-intuitive looking forward from this point last year.

In this recent appearance on Jim Blasingame Show (which focuses on SMBs), I talk about some of the developments that may have some marketers shouting, "Ho-ho-ho," while others scream, "No-no-no!"

As it happens, this segment was from mid-October, and I've just been too busy to post. But it may have you re-thinking Holidays past, present and future.

Top Online Marketing Trends for Holiday 2016 (Part 1)

(Approx 4-min, 55-sec)

 

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Like us on Facebook

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