Affirmations for Ad Agency Creative Directorsโ€”From ChatGPT
๐Ÿค– Q&A: Matt Binkowski, Author Of 'The Creative Algorithm' (Concl.)

Q&A: Matt Binkowski, Author of 'The Creative Algorithm' (Pt. 1)

Rick W. interviews digital strategy, product, and UX expert Matt Binkowski about his new book, "The Creative Algorithm: How to Harness the Power of AI and Create Outstanding Digital Products."

In this first of a two-part episode, Binkowski shares a designer's perspective on some of the fears and frissons surrounding generative AI. Along the way, he reveals the benefits that come with 20 years of cross-functional, cross-industry experience leading digital initiatives for Comerica Bank, Ogilvy, Jeep, Organic, Hallmark and more.

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IN THIS EPISODE

๐Ÿ’ฌ Catching up with friends in the blink of AI (at 00:xx)
๐Ÿ‘ท๐Ÿพโ€โ™‚๏ธ Push you, pull me: product marketing vs. development
๐Ÿ“ฑ Binkowski goes Boom Scrolling
๐Ÿ›œ Will AI really be as transformational as the Web?
๐Ÿค– ChatGPT: 12 months (and a revolution) later
๐Ÿ›ž Smooth driving: The power of invisible innovation
๐Ÿ‘ฉ๐Ÿฝโ€๐Ÿ’ป Hidden Figures: If you can't dodge, dominate
๐ŸŒน Romeo & GPT: A profile in nerdage
๐Ÿ™Œ๐Ÿผ Product dev with AI: bigger, better, faster, more
๐Ÿฆพ Your target user: A human or a human's AI?
๐Ÿ›Ÿ Welcome to the age of generative Darwinism

Approx. 20 minutes, 14 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.