๐ŸŽง ASMR Affirmations for Creative Directors, AI Leadership Slogans, Whopper Overload and More

It's an epic round of Loaded Questions as the Ricks recall some of their favorite moments from Season 2 of Rick and Rick Rule the World.

IN THIS EPISODE

๐ŸŽง Top 5 ASMR Affirmations for Creative Directors (at 1 min 3 sec)

๐Ÿ€ Our Lucky Charms-inspired St. Paddy's Day IPA - the Breakfast of Leprechauns (at 4:01)

๐Ÿˆ For the first time ever, the Ricks pick the same #1 favorite Super Bowl spot โ€ฆ (at: 6:30)

๐Ÿ– โ€ฆ Not that we didn't have to revisit that whole Hyundai's 7 Levels of Hell controversy (at 7:55)

๐Ÿ”ค Rick M's prediction for Google parent company Alphabet gets an update (at 9:34)

๐Ÿฟ The Ricks fight over "Spider-Man Far from Home" (at 10:24)

โšก๏ธ Ricks don't let Ricks repeat Ricks without rubbing it in (at 12:00)

๐Ÿ” Rick and Rick experience Whopper Overload (at 13:52)

๐Ÿฅค Shamrock Shake memories, babies named after GoT characters and other moments from Season 2 (at 15:35)

Or Listen on iTunes or Download Here

Approx 19 min.

For US audiences only. See cookie and privacy policies for SoundCloud, iTunes, Spotify, and all other applicable sites, apps, and streaming services.


๐Ÿ˜Ž Why Podcasts are the New Website, DIY Deepfakes, and More

DIY audio deepfakes. Tinder's new choose-your-own-adventure streaming series. The new app that tells you if the people texting you are being flirtatious, or if you're strictly friendzone. Plus more. 

IN THIS EPISODE: 

๐Ÿ’ฅ JJ Abrams enters the Spider-verse, with a little help from his son (at 48 seconds)

๐Ÿ˜ Flirt-worthy, or strictly friendzone? A new app scans your text conversations to find out (at 2 min, 52 sec)

๐Ÿ™…๐Ÿปโ€โ™‚๏ธ A new app allows you to create audio deepfakes of yourselfโ€”so what could go wrong? (at 4:51)

โ˜•๏ธ Is it Pumpkin Spiceโ€”or poison? And did a 23-year-old woman just find out the hard way? (at 5:58)

๐Ÿ’ Swipe left or right? Tinder's new choose-your-own-adventure-style streaming series (at 8:02)

๐Ÿฅค Shake a Coke and a Smile: New Coke cans trigger cool new augmented reality experiences (at 9:18)

๐ŸŽง Thanks to Google algorithm updates, podcasts are the new webpage (at 13:03)

๐Ÿ“ฐ What those Google algorithm changes mean to news aggregators may be bad news

๐Ÿ›’ Which generation has the most ethical shoppers? Spoiler alert: It's not the Boomers

๐ŸŽ…๐Ÿผ It's still summer, so of course these two brands are already running Christmas ads

Or Listen on iTunes

Approx 17 min, 34 sec.

For US audiences only. See cookie and privacy policies for SoundCloud, iTunes, Spotify, and all other applicable sites, apps, and streaming services.


#EscapeTheClown: BK is Using AR to Troll Mickey D's And We Are There for 'It'

 

Just when you think Burger King can't top the crowning glory of last year's Whopper Detour campaign promoting its mobile app, it pulls off a battle royal from within its chief rival's own stores. 

Last year, BK won countless awards for geo-targeting offers for a 1-cent Whopper to customers who come within 800 feet of a McDonald's (see the success story below). But BK Germany may have upped the anteโ€”again. 

In a cross promotion celebrating the release of "It Chapter Two," Burger King is using advertising on Facebook and Twitter to invite consumers to download its mobile app and scan a review of "It" within a movie magazine McDonald's distributes in-store.

According to The Drum, when consumers download the app, they're able to play an augmented reality-enabled mobile game that displays a "flee and run" route to the nearest BK. If they make it there within a certain amount of time, they're able to buy a Whopper for just one cent. 

It's just the latest in the kind of inventive campaigns that helped BK clean up at this year's Cannes Lions Advertising Festivalโ€”and at the cash register. And in truth, BK's unorthodox philosophy about marketing has been on display as far back as its work with CPB Group.

With this brilliantly devious cross-promotion, the QSR might just win "Creative Brand of the Year" for a second year in a row. 

 

 


๐Ÿ’ฅ 2019 Cannes Lions Grand Prix Winners, Mary Meeker's Internet Trends Report & More

Internet Trends ReportInside Mary Meeker's 2019 Internet Trends Report. Grand Prix Winners from this year's Cannes Lions Advertising Festival. Miller Light turns a beer into a game controller. Plus, all the coolest Funko toys headed to San Diego Comic-Con, and a whole lot more.

IN THIS EPISODE

๐Ÿ•ท    'Spider-Man: Far from Home' arrives just in time (at :48 sec)

๐Ÿฆ‡    Poll about best Caped Crusader leaves out Adam West, fans go batshit (at 1:26)

๐Ÿป    Miller Lite turns a beer can into a game controller, and we'll drink to that (at 3:39)

๐Ÿ‘๐Ÿป      Who's a better Internet role model: Keanu Reeves or Mark Hamill?  (at 6:20)

๐Ÿคก      Chuckles, Krusty, or Pennywise? Funko's funky Comic-Con line up (at 8:32)

๐Ÿ“ฑ      Key insights from Mary Meeker's 2019 Internet Trends Report (at 10:20)

๐Ÿ†      Grand Prix winners at the 2019 Cannes Lions Advertising Festival (at 19:08)

โญ๏ธ     Holy Hollywood icons: Look who's getting a star on the Walk of Fame (at 22:03)

๐Ÿฆ     2019 Cannes Lions' Buzzword Bingo (at 22:40)

๐Ÿฆธ๐Ÿปโ€โ™‚๏ธ    More special edition toys coming to San Diego Comic-Con (at 24:04)

Approx. 27 min.

(For US audiences. Be sure to review privacy and cookie policies for SoundCloud, iTunes, Spotify and all other streaming services.)   


๐Ÿง”๐Ÿฝ Dollar Shave Club's 'Dad Bods,' IKEA;s Sitcom Living Rooms & More

Rickandrick_first_shave2
Dollar Shave Club celebrates 'Dad Bods.' Ikea turns your living room into the set of your favorite sitcom. How to become a bolder brand. Top on-page SEO factors. And enter: The Bancake List, targeting iHob haters, plus more.

In this Episode:

๐ŸŽธ๐Ÿ“บ ๐ŸŽง iTunes, RIP (at :52 seconds)

๐Ÿ‘จ๐Ÿฝโ€๐Ÿ’ป Apple's $999 monitor stand (at 2:30)

โ–ถ๏ธ Disney v. Netscape (at 3:52)

๐Ÿฆ‡ Batman Does Buehring (at 5:30)

๐Ÿ™ˆ Dollar Shave Club Puts 'Dad Bods' on Display (at 6:40)

๐Ÿฅž iHob's 'Bancake List' (at 8:25)

๐Ÿ›‹ IKEA's Sitcom Living Rooms (at 9:55)

๐Ÿ’ช๐Ÿผ How to Be a Bolder Brand (at: 11:14)

๐Ÿ•ต๐Ÿฝโ€โ™€๏ธ Top On-Page SEO Factors (at 14:07)

๐ŸงŸโ€โ™‚๏ธ Crazy Upcoming Animated TV Shows (at 15:03)

๐Ÿป Getting Fined for Bailing on Your Brew Crew (at 16:30)

Approx 18 min. For US audiences. Review cookie and privacy policies for SoundCloud, iTunes, Spotify, all other sites and players.


๐Ÿฅฝ Oculus, Whiffed? Will Headsets, or Ecosystems, Win the VR Wars?

Rick_and_rick_discuss_vr_headsets_ecosystems
Oculus rolls out cool new VR headsets. But could an ecosystem player like Valve apply some pressure? And will it be the best devices, or the best total ecosystem, that ultimately wins the VR wars?

IN THIS EPISODE: 

๐Ÿฅฝ A look at the full suite of Oculus devices (at :04 sec)

โœŒ๐Ÿป How Oculus has enhanced its motion sensing capabilities (at 2:32)

๐Ÿค“ Which one will Rick W. get? The difference between each, and their buyers (3:16)

๐Ÿ‘พ Why Rift may not be the best option for Rick M. (at 6:15)

โ“ Quest v. Rift ... (6:25)

๐Ÿ†š โ€ฆ vs. Valve and its new Index device? (at 7:05)

๐Ÿ‘โ€๐Ÿ—จ Why not 3D movies and TV, too? (at 9:34)

๐ŸŽ‰ Will the best ecosystem ultimately win the VR wars? (at 10:17)

Approx. 12 min, 46 sec. For US audiences. Review cookie policies for SoundCloud, iTunes, and your streaming channels of choice.


Coca-Cola's Silent Print Ads You Can Hear, BK's Unhappy Meals & More

Rick and rick silent print ads you can hear
Coca-Cola's silent print ads you can hear. Burger King's New Unhappy Meals. Leadership Advice from Artificial Intelligence. Plus: How to think like a futurist, ASMR for Artists, and a whole lot more.

IN THIS EPISODE:

๐Ÿฟ  Will 'Avengers' End 'Avatar's' Reign and Top $3 Billion? (at :35 seconds)

๐Ÿง   Leadership Slogans from Artificial Intelligence (at 2:30)

๐ŸŽงASMR Affirmations for Artists (at 3:48)

๐Ÿ—ฃ  Social Media Toughens Up (at 6:36)

๐ŸฅคCoca-Cola's Silent Print Ads You Can Hear (at 10:09)

๐Ÿ”        Burger King's Unhappy Meals (at 13:14)

๐Ÿ›        The #1 Channel for Customer/Retailer Communications (at 16:14)

๐Ÿ”ฎ5 Top Ways to Think Like a Futurist (at 16:14)

๐Ÿ›’The #1 Most Powerful Tool for Driving In-Store Traffic

(Approx. 21 min, 35 sec. For US audiences. See cookie and privacy policies for Soundcloud, iTunes, Spotify and all streaming services.)

Also listen on iTunes โ€”and now on Spotify, too!

 
 
 

๐Ÿ”ฎ Our 2018 Marketing Predictions Scorecardโ€”1 Year Later

Crystal_ball2

 

 

 

 

 

 

 

 

It's time to review what we got right, and what we got wrong, in our first annual predictions episode in early 2018. Which of our  prognostications on marketing, media, tech and pop culture turned out to be spot on? Which ones were serious misses? It's time to grade the good, the bad and the WTF predictionsโ€”one year later.

IN THIS EPISODE

๐ŸกPez Candy: Time for a 'Rick & Rick' Dispenser? (at 1:07)

๐Ÿ›Politics: Did More Brands Take Sides, or Channel Switzerland? (at 2:07)

๐Ÿˆ The San Francisco 49'ers: Touchdown? Or Fumble? (at 3:51)

๐Ÿ”  Google Parent Alphabet: Playing the Name Game? (at 4:12)

๐Ÿ—ฃ'The Post-Screen Internet': Are More Brands Prepping? Or Procrastinating? (at 4:36)

๐ŸŽApple: Spit-Shined? Or Bruised? (at 7:27)

๐ŸฐDisney: The #1 Box Office Winner Every Month of the Year? (at 9:55)

๐Ÿ˜Ž AR & VR: Are Brands Getting Their Goggles On? Or Playing 'Wait-and-See'? (at 13:58)

๐ŸŽฌVideo Marketing:  โฉ? Or โธ? (at 16:36)

๐Ÿ•Brand Digital Innovation: Delivering? Or in a Ditch? (at 17:36)

๐Ÿง A.I. in 2018: Milestone? Or Reality Check? (at 18:27)

Use the Player  Above or Listen on iTunes

(Approximately 22 min. For US Audiences Only. See SoundCloud's Cookie and Privacy Policies)

 

 


Best Social Media Campaigns 2018

All-New: From KFC, to Domino's to Kellogg's and more, the Rick & Rick Awards continue as the Ricks count down the Top 3 Social Media Campaigns 2018.

In This Episode:

๐Ÿ›ก Rick Gets Overprotective

๐Ÿ— KFC: Royal FCK-Up (at 1:30)
www.youtube.com/watch?v=0cG0Vw_k-eg

๐Ÿ• Dominos: Pothole Fixer (at 3:45)
www.youtube.com/watch?v=JDd-HP3FA4s

๐Ÿฅž Kellogg's: Eggo/Stranger Things (at 7:12)
www.youtube.com/watch?v=RZvKsByBpSs

๐Ÿšซ March for Our Lives: Vicious Cycle (at 9:05)
www.youtube.com/watch?v=T66XegbMLJs

๐Ÿฒ KFC: 11 Herbs & Spices (at 11:10)
www.youtube.com/watch?v=fK5AbkbyWmM

๐Ÿคซ Rick Does ASMR for Team Toronto (at 14:00)

Use player above or listen on iTunes (Approx. 15:35) (For US audiences; see SoundCloud cookie/privacy policy)


Barbie's Out to End 'Dream Gap' for Girls (Podcast)

In the Season Two Premiere of Rick & Rick: How Mattel's Barbie wants to put an end to the "Dream Gap" for girls, McDonald's Gets all Banksy on us, and a whole lot more.

Does P&G want exclusive rights to use WTF, LOL and NSFW? (at 5:13)

From the McNutty Department: McDonald's get all McBanksy on us (at 7:30)

Brands and politics don't mix? A YouGov consumer survey begs to differ (at 11:00)

Barbie wants to put an end to the "Dream Gap" for girls (at 13:37)

2018's top Halloween costumes, consumer spending & more (at 16:00)

(From last month. For US audiences only. See Soundcloud cookie/privacy policies.)