'The Lion King' Official First Teaser Trailer (Video)


Wow: Jon Favreau's all-new, CGI-style animation "Lion King" looks amazing.

I have to admit I was apprehensive about a remake to an all-time classic. But this looks true to the original, updated for the digital age.

So unless I see or hear differently, I'm looking forward to getting my Hakuna Matata on, July 19, 2019.


Final 'Aquaman' Trailer: Something Fishy Going On? (Video)

I'm digging the final trailer for "Aquaman"—see trailer above. But I admit it feels very ... familiar.

Then again, that shouldn't be surprising, since it looks to be an origin story (or at least contain flashbacks to the character's origin).

In fact, I'm kinda amped that the movie looks to be a live action version of 2014's, "Justice League: Throne of Atlantis"—see trailer below.

I only wish the rest of the rest of the League would show up to help Arthur and Mira when "Aquaman" hits theaters next month.

Memo to DC/Warner Bros: Big bonus points if that happens.


2030 Job Titles That Don't Yet Exist—and Lessons BK Learned from Hackers

Figure 2B-1 Alex Bogusky
In an episode from July, Rick Mathieson and Rick Wootten discuss the hot topics in the week that was in marketing, media and pop-culture, including:

• IHOB, Revisited (:30)

• Have the 'Star Wars' movies been sidelined? (1:53)

• Summer box office roundup (6:40)

• Marvel stars who weren't Marvel fans growing up (this is gonna hurt) (8:06)

• Blast from the past: An IBM portable computer spot from 1975 (this hurts, too) (9:40)

• New augmented reality business cards (12:52)

2030 job titles that don't exist—yet (14:20)

Lessons Burger King learned from hackers (18:00)

 

(For US audiences; Soundcloud uses cookies)


Rick & Rick: The One with the Super Bowl Ad Trends 2018 (Podcast)

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It's a Rick & Rick Rewind back to Super Bowl Sunday and the show we recorded the morning of the big game. In a special expanded episode, Rick Mathieson and Rick Wootten tackle:

  • Who we think will win the year's biggest games—football and advertising
  • Whether the estimated $5.2 million cost to run a 30-second commercial is even worth it
  • What research says about Super Bowl ROI and what the money would buy you in digital media
  • Super Bowl ad trends leading into kick-off—the viral videos, social media plays, teasers and more
  • Digital game plans from Pepsi and Mercedes—from virtual reality to branded mobile games
  • Our favorite spots and what we make of them

Some of the spots we talk about in this episode:

Amazon: Alexa Loses Her Voice

Doritos Blaze vs. Mt. Dew Ice

Avocados from Mexico

Jack in the Box: Martha Stewart

Toyota: Good Odds

Pringles: Flavor Stacking

 PLUS: Learn more about RICK MATHIESON and RICK WOOTTEN.


The One With Forced Super Bowl Memes, Polarizing Brands & Gen Z Slang

Rick and rick super bowl ad memes
What makes a Super Bowl meme most?

In the latest episode of Rick & Rick Rick Mathieson and Rick Wootten look at Pringles' and Skittles' efforts to manufacture memes in their Super Bowl ads this year.

We'll also take a look at the brands Republicans, Democrats and independents love (to hate).

Plus: Burger King pulls off one whopper of an adverprank with its take down of the FCC's repeal of net neutrality rules.

Oh, and don't forget research on why Marvel's movies are so much better than DC movies—and a new translation guide for Gen Z. It all starts here:

Or listen on iTunes: The One with Super Bowl Memes, Polarizing Brands, Gen Z Slang & More

(Approx 12 mins)

 

PLUS: We'd love to hear from you—leave comments here on the blog, or at SoundCloud here.

And Learn more about RICK MATHIESON and RICK WOOTTEN.


Rick & Rick: The One with 2018 Predictions in Marketing, Media & Tech (Podcast)

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It's our big predictions episode as Rick Mathieson and Rick Wootten reveal their top 5 predictions (some tongue-in-cheek) for marketing, media and technology in the year ahead.

What will 2018 have in store for AI, augmented reality, virtual reality, content marketing and more?

Listen now to find out:

Rick & Rick: Jan 2018 Predictions in Marketing, Media, Tech & More

(Approx 14 mins)

OR LISTEN ON iTUNES: Rick & Rick: The One with 2018 Predictions

(Approx 14 mins)

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'Ho, Ho, Ho—Merry Chiasmus': The One with the Jedi (in Triplicate)

Rick & Rick talk "Star Wars: The Last Jedi" and the chiastic structure of the franchise's trilogies within trilogies.

It's only opening weekend, and one of us has already seen the film three times. But we're not naming names.

Not that it would do us any good. 

Rick&RickRule1

 

Click to Hear: Rick & Rick: The One with the Jedi

(Approx: 3 mins, 30 sec)

Rick & Rick Episode 10/Pt 1

Star Wars: The Last Jedi

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Rick & Rick: The Official 'Justice League' Review (Podcast)

Gathered together in the great Hall of the Justice League: Rick Mathieson & Rick Wootten.

Their mission: To right that which is wrong and to review the latest entry in the DCEU—the good, the bad and the WTF—for all mankind.

Let us know if you agree or disagree with our takes, and what you liked or didn't like about the new Zack Snyder/Joss Whedon superhero fest, "Justice League.' (Warning: Major spoilers ahead.)

Rick&RickRule1
THE RICK & RICK REVIEW: 'JUSTICE LEAGUE'

 >> CLICK HERE TO LISTEN ON iTUNES <<

 (Approx. 20 min)

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'Stranger Things 2': Eps 3 through 5—and is Hopper a Character from 'Predator'?

The Ricks revisit "Stranger Things" Season Two episodes 3 through 5—and discuss a Duffer Brothers comment about the possibility that Hopper is a character from the 1987 Arnold Schwarzenegger sci-fi actioner "Predator."

'Stranger Things 2'—Eps 3-5; and is Hopper a character from 'Predator'?

>>CLICK HERE TO LISTEN TO: RICK & RICK—STRANGER THINGS 3-5<<

(Approx. 7 min, 18 sec)

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'Thor: Ragnarok' & Alibaba's $25 Billion 'Singles Day' (Podcast)

Rick Mathieson & Rick Wootten tackle Thor: Ragnarok and Alibaba's record-shattering "11/11" "Singles Day" sales spectacular, which featured some unexpectedly popular toys this year.

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THOR: RAGNAROK & ALIBABA'S $25 BILLION 'SINGLES DAY'

>>CLICK HERE TO LISTEN ON iTUNES<<

 (Approx. 4 min, 10 sec)

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