💥 2019 Cannes Lions Grand Prix Winners, Mary Meeker's Internet Trends Report & More

Internet Trends ReportInside Mary Meeker's 2019 Internet Trends Report. Grand Prix Winners from this year's Cannes Lions Advertising Festival. Miller Light turns a beer into a game controller. Plus, all the coolest Funko toys headed to San Diego Comic-Con, and a whole lot more.

IN THIS EPISODE

🕷    'Spider-Man: Far from Home' arrives just in time (at :48 sec)

🦇    Poll about best Caped Crusader leaves out Adam West, fans go batshit (at 1:26)

🍻    Miller Lite turns a beer can into a game controller, and we'll drink to that (at 3:39)

👍🏻      Who's a better Internet role model: Keanu Reeves or Mark Hamill?  (at 6:20)

🤡      Chuckles, Krusty, or Pennywise? Funko's funky Comic-Con line up (at 8:32)

📱      Key insights from Mary Meeker's 2019 Internet Trends Report (at 10:20)

🏆      Grand Prix winners at the 2019 Cannes Lions Advertising Festival (at 19:08)

⭐️     Holy Hollywood icons: Look who's getting a star on the Walk of Fame (at 22:03)

🦁     2019 Cannes Lions' Buzzword Bingo (at 22:40)

🦸🏻‍♂️    More special edition toys coming to San Diego Comic-Con (at 24:04)

Approx. 27 min.

(For US audiences. Be sure to review privacy and cookie policies for SoundCloud, iTunes, Spotify and all other streaming services.)   


🚀 'Space' Jam, Gillette's 'First Shave,' Booze as the New Wellness Drink & More

Timecapsulerickandrick2

Pearl Jam's out to party like it's 2062. Booze wants to be the new wellness drink. Gillette's "First She." Man-size Kleenex and more.

In this Episode:

🚀 "Space" Jam: Pearl Jam's New Space Needle Time Capsule
(at 1 min, 30 sec)

💥 ComicCon: Marvel & WB Pull Out of Hall H
(at 4:27)

🍸 Booze is the New Wellness Drink?
(at 5:57)

🧔🏽 Gillette's "First Shave"
(at 8:38)

⛑ Shocking Los Angeles: "Mass Shooting Insurance"
(at 10:30)

🏞 One Outdoor Brand's Search-Jacking Jumble
(at 12:33)

🤧 Inclusion: "Man-size Kleenex"
(at 14:18)

(Approx. 15 min, 40 seconds)

For US audiences. Review cookie and privacy policies for Soundcloud, iTunes, Spotify and all other streaming platforms.


'New Coke' Returns, Fortnite Just Does It, Magical Marketing Words & More

Genwow_cola

New Coke returns after 34 years. Nike gives Fortnite characters some badass kicks. Magical marketing words. Your chances of dying from everyday activities, and more.

In this Episode:

😡 "Brightburn" Torches the Superman Mythos (at :52 sec)

🕺🏻 Don't Go Dancing: Your Surprising Chances of Dying Doing Everyday Things (6:01)

🥤 New Coke Returns in Cross-Promo for "Stranger Things" Season 3 (at 8:52)

👟 Nike Skins Jump into Fortnite (at 10:08)

🧒🏼 "Runaway Train" Music Video Brings Geolocation to a Good Cause (at 11:10)

🎩 18 Marketing Words That Boost Conversion (at 13:07)

🍔 BK "Whopper Detour" Case Study (at 14:22)

👩🏼‍🎤 Snap's Singing a New Tune (at 16:06)

(Approx. 17 min 30 sec)

(For US audiences; review cookie and privacy policies for iTunes, SoundCloud, Spotify and all other streaming services and sites)


🧟‍♂️ 'Stranger Things' Lego Set, Gen X Runs for President, and 'The New CMO'

Rickandrick_st_playset2Move over, Eggo Waffles: 'Stranger Things' has its own Lego Playset, now. Gen X runs for President and gets upstaged by a Millennial. Why the role of the CMO isn't want it used to be—plus a whole lot more.

IN THIS EPISODE:

🍿 'Wick' wows Wootten (at :50 seconds)

🐲 Name 'Game': 'GoT' finale and the babies named after the show's characters (at 1:42)

😡 Red Son: 'BrightBurn' reimagines the mythology of Superman (at 2:42)

🧟‍♂️ New Lego playset is one of the 'Stranger Things' we've seen this week (at 3:47)

🎮 Sony's gaming pact with Microsoft—did anyone tell the PlayStation team?(at 4:56)

💑 LaCoste commercial is a visual tour de force (at 8:03)

🤹🏻‍♀️ Meet the Chief Engagement Officer: The changing role of the CMO (at 10:48)

🇺🇸 Molly Ringwald for President? Gen X runs for office (at 14:02)

⏳ At T-minus 6 months, are you ready for the California Consumer Privacy Act? (at 15:07)

💋 The lip-lock that broke the Internet (at 16:03) Approx 17 min, 35 sec. For US audiences only. See cookie and privacy policies for SoundCloud, iTunes, Spotify, and all other applicable sites, apps, and streaming services.


Coca-Cola's Silent Print Ads You Can Hear, BK's Unhappy Meals & More

Rick and rick silent print ads you can hear
Coca-Cola's silent print ads you can hear. Burger King's New Unhappy Meals. Leadership Advice from Artificial Intelligence. Plus: How to think like a futurist, ASMR for Artists, and a whole lot more.

IN THIS EPISODE:

🍿  Will 'Avengers' End 'Avatar's' Reign and Top $3 Billion? (at :35 seconds)

🧠  Leadership Slogans from Artificial Intelligence (at 2:30)

🎧ASMR Affirmations for Artists (at 3:48)

🗣  Social Media Toughens Up (at 6:36)

🥤Coca-Cola's Silent Print Ads You Can Hear (at 10:09)

🍔        Burger King's Unhappy Meals (at 13:14)

🛍        The #1 Channel for Customer/Retailer Communications (at 16:14)

🔮5 Top Ways to Think Like a Futurist (at 16:14)

🛒The #1 Most Powerful Tool for Driving In-Store Traffic

(Approx. 21 min, 35 sec. For US audiences. See cookie and privacy policies for Soundcloud, iTunes, Spotify and all streaming services.)

Also listen on iTunes —and now on Spotify, too!

 
 
 

🛣 Our Second Annual Marketing Predictions Episode

Rick and rick 2019 marketing predictions
We get in touch with our inner Pre-Cogs as we reveal our top three predictions for digital marketing , media, and more in the year ahead. That's right: It's our 2nd Annual Predictions Episode, and if our recent Predictions Scorecard episode is any indication, this is an episode you don't want to miss! From March 7. 

IN THIS EPISODE:

👑 Is Disney Domination at risk this year? (at 1:07)

🎬 Will 'Avengers: Endgame' really be 2019's box office champ?
(at 1:15)

⚡️ … Or will 'Captain Marvel' blast her way to the top? (at 1:44)

👾 Are you ready to hit the GaaS - as in, "Games-as-a-Service"? (at 2:02)

🤖 Is MarTech cruising on autopilot, or in for a turbulent reality check this year? (at 7:07)

📚Will marketing go old-school in the months ahead? And what would that even mean? (at 8:35)

📣 Will 'Deep Fakes' mean real headaches for business and society this year? (at 10:34)

👨🏻‍🎨 Will AI replace the advertising creative director? (at 12:47)

🛒 Will shortsighted C-suites give up on CX initiatives in a softening economy? (at 15:08)

😎 Is VR ready for the arena? And what happens if it's not? (at 16:53)

Approximate 20 min, 16 seconds.

For US audiences only. Be sure to review cookie and privacy policies for Apple, SoundCloud, or anywhere else you listen and/or download Rick and Rick Rule the World.


🔮 Our 2018 Marketing Predictions Scorecard—1 Year Later

Crystal_ball2

 

 

 

 

 

 

 

 

It's time to review what we got right, and what we got wrong, in our first annual predictions episode in early 2018. Which of our  prognostications on marketing, media, tech and pop culture turned out to be spot on? Which ones were serious misses? It's time to grade the good, the bad and the WTF predictions—one year later.

IN THIS EPISODE

🍡Pez Candy: Time for a 'Rick & Rick' Dispenser? (at 1:07)

🏛Politics: Did More Brands Take Sides, or Channel Switzerland? (at 2:07)

🏈 The San Francisco 49'ers: Touchdown? Or Fumble? (at 3:51)

🔠 Google Parent Alphabet: Playing the Name Game? (at 4:12)

🗣'The Post-Screen Internet': Are More Brands Prepping? Or Procrastinating? (at 4:36)

🍎Apple: Spit-Shined? Or Bruised? (at 7:27)

🏰Disney: The #1 Box Office Winner Every Month of the Year? (at 9:55)

😎 AR & VR: Are Brands Getting Their Goggles On? Or Playing 'Wait-and-See'? (at 13:58)

🎬Video Marketing:  ⏩? Or ⏸? (at 16:36)

🍕Brand Digital Innovation: Delivering? Or in a Ditch? (at 17:36)

🧠A.I. in 2018: Milestone? Or Reality Check? (at 18:27)

Use the Player  Above or Listen on iTunes

(Approximately 22 min. For US Audiences Only. See SoundCloud's Cookie and Privacy Policies)

 

 


'The Lion King' Official First Teaser Trailer (Video)


Wow: Jon Favreau's all-new, CGI-style animation "Lion King" looks amazing.

I have to admit I was apprehensive about a remake to an all-time classic. But this looks true to the original, updated for the digital age.

So unless I see or hear differently, I'm looking forward to getting my Hakuna Matata on, July 19, 2019.


Final 'Aquaman' Trailer: Something Fishy Going On? (Video)

I'm digging the final trailer for "Aquaman"—see trailer above. But I admit it feels very ... familiar.

Then again, that shouldn't be surprising, since it looks to be an origin story (or at least contain flashbacks to the character's origin).

In fact, I'm kinda amped that the movie looks to be a live action version of 2014's, "Justice League: Throne of Atlantis"—see trailer below.

I only wish the rest of the rest of the League would show up to help Arthur and Mira when "Aquaman" hits theaters next month.

Memo to DC/Warner Bros: Big bonus points if that happens.


2030 Job Titles That Don't Yet Exist—and Lessons BK Learned from Hackers

Figure 2B-1 Alex Bogusky
In an episode from July, Rick Mathieson and Rick Wootten discuss the hot topics in the week that was in marketing, media and pop-culture, including:

• IHOB, Revisited (:30)

• Have the 'Star Wars' movies been sidelined? (1:53)

• Summer box office roundup (6:40)

• Marvel stars who weren't Marvel fans growing up (this is gonna hurt) (8:06)

• Blast from the past: An IBM portable computer spot from 1975 (this hurts, too) (9:40)

• New augmented reality business cards (12:52)

2030 job titles that don't exist—yet (14:20)

Lessons Burger King learned from hackers (18:00)

 

(For US audiences; Soundcloud uses cookies)