๐ŸŽง Silent Coca-Cola Print Ads You Can Hear, AI-Generated Leadership Slogans & More

The Loaded Questions keep flying as we recall some of our favorite memories from Season 2 of Rick and Rick Rule the World.

IN THIS EPISODE

๐ŸŽง Silent Coca-Cola print ads you'll swear you can hear (at 9 sec)

๐Ÿง  The technical name for the psychological effect Coke uses in those ads - it's SCIENCE (at 1 min, 09 sec)

๐Ÿ”ฅ โ€ฆ Revisiting the knee-slapping family fun of "Brightburn" (at 2:09)

๐Ÿฐ The Top 3 "Game of Thrones" character names parents are giving their newborns (at 3:17)

๐Ÿšฝ What Rick M. really wanted the GoT characters to do with the Iron Throne โ€ฆ (at: 4:02)

๐ŸŒŽ How the Ricks are going wide (at 4:47)

๐Ÿคช Which was more fun for the Ricks - Season 1 or Season 2? (at 5:54)

โ˜•๏ธ How ingesting too much of a good thing can go bad fast (unless it's Ricks Pez candies, of course) (at 6:28)

๐Ÿ•ด AI-created leadership slogans gone bad (at 8:01)

๐Ÿ›‹ IKEA's plans to turn your living room into the set of your favorite TV show (at 932)

๐Ÿ‰ The Ricks nail their rendition of "Never Ending Story," the sex lives of Muppets, pre-Internet gaming, still obsessing about Shamrock Shakes, the trouble with time capsules and more (at 10:33)

Listen through the embedded player, on iTunes, or by downloading here.

Approximately 14 min, 45 sec. For US audiences. Review cookie and privacy policies for SoundCloud, iTunes, Spotify, and all other streaming services.

 
 

๐Ÿ˜Ž Why Podcasts are the New Website, DIY Deepfakes, and More

DIY audio deepfakes. Tinder's new choose-your-own-adventure streaming series. The new app that tells you if the people texting you are being flirtatious, or if you're strictly friendzone. Plus more. 

IN THIS EPISODE: 

๐Ÿ’ฅ JJ Abrams enters the Spider-verse, with a little help from his son (at 48 seconds)

๐Ÿ˜ Flirt-worthy, or strictly friendzone? A new app scans your text conversations to find out (at 2 min, 52 sec)

๐Ÿ™…๐Ÿปโ€โ™‚๏ธ A new app allows you to create audio deepfakes of yourselfโ€”so what could go wrong? (at 4:51)

โ˜•๏ธ Is it Pumpkin Spiceโ€”or poison? And did a 23-year-old woman just find out the hard way? (at 5:58)

๐Ÿ’ Swipe left or right? Tinder's new choose-your-own-adventure-style streaming series (at 8:02)

๐Ÿฅค Shake a Coke and a Smile: New Coke cans trigger cool new augmented reality experiences (at 9:18)

๐ŸŽง Thanks to Google algorithm updates, podcasts are the new webpage (at 13:03)

๐Ÿ“ฐ What those Google algorithm changes mean to news aggregators may be bad news

๐Ÿ›’ Which generation has the most ethical shoppers? Spoiler alert: It's not the Boomers

๐ŸŽ…๐Ÿผ It's still summer, so of course these two brands are already running Christmas ads

Or Listen on iTunes

Approx 17 min, 34 sec.

For US audiences only. See cookie and privacy policies for SoundCloud, iTunes, Spotify, and all other applicable sites, apps, and streaming services.


๐Ÿ’ฅ 2019 Cannes Lions Grand Prix Winners, Mary Meeker's Internet Trends Report & More

Internet Trends ReportInside Mary Meeker's 2019 Internet Trends Report. Grand Prix Winners from this year's Cannes Lions Advertising Festival. Miller Light turns a beer into a game controller. Plus, all the coolest Funko toys headed to San Diego Comic-Con, and a whole lot more.

IN THIS EPISODE

๐Ÿ•ท    'Spider-Man: Far from Home' arrives just in time (at :48 sec)

๐Ÿฆ‡    Poll about best Caped Crusader leaves out Adam West, fans go batshit (at 1:26)

๐Ÿป    Miller Lite turns a beer can into a game controller, and we'll drink to that (at 3:39)

๐Ÿ‘๐Ÿป      Who's a better Internet role model: Keanu Reeves or Mark Hamill?  (at 6:20)

๐Ÿคก      Chuckles, Krusty, or Pennywise? Funko's funky Comic-Con line up (at 8:32)

๐Ÿ“ฑ      Key insights from Mary Meeker's 2019 Internet Trends Report (at 10:20)

๐Ÿ†      Grand Prix winners at the 2019 Cannes Lions Advertising Festival (at 19:08)

โญ๏ธ     Holy Hollywood icons: Look who's getting a star on the Walk of Fame (at 22:03)

๐Ÿฆ     2019 Cannes Lions' Buzzword Bingo (at 22:40)

๐Ÿฆธ๐Ÿปโ€โ™‚๏ธ    More special edition toys coming to San Diego Comic-Con (at 24:04)

Approx. 27 min.

(For US audiences. Be sure to review privacy and cookie policies for SoundCloud, iTunes, Spotify and all other streaming services.)   


๐Ÿš€ 'Space' Jam, Gillette's 'First Shave,' Booze as the New Wellness Drink & More

Timecapsulerickandrick2

Pearl Jam's out to party like it's 2062. Booze wants to be the new wellness drink. Gillette's "First She." Man-size Kleenex and more.

In this Episode:

๐Ÿš€ "Space" Jam: Pearl Jam's New Space Needle Time Capsule
(at 1 min, 30 sec)

๐Ÿ’ฅ ComicCon: Marvel & WB Pull Out of Hall H
(at 4:27)

๐Ÿธ Booze is the New Wellness Drink?
(at 5:57)

๐Ÿง”๐Ÿฝ Gillette's "First Shave"
(at 8:38)

โ›‘ Shocking Los Angeles: "Mass Shooting Insurance"
(at 10:30)

๐Ÿž One Outdoor Brand's Search-Jacking Jumble
(at 12:33)

๐Ÿคง Inclusion: "Man-size Kleenex"
(at 14:18)

(Approx. 15 min, 40 seconds)

For US audiences. Review cookie and privacy policies for Soundcloud, iTunes, Spotify and all other streaming platforms.


๐Ÿง”๐Ÿฝ Dollar Shave Club's 'Dad Bods,' IKEA;s Sitcom Living Rooms & More

Rickandrick_first_shave2
Dollar Shave Club celebrates 'Dad Bods.' Ikea turns your living room into the set of your favorite sitcom. How to become a bolder brand. Top on-page SEO factors. And enter: The Bancake List, targeting iHob haters, plus more.

In this Episode:

๐ŸŽธ๐Ÿ“บ ๐ŸŽง iTunes, RIP (at :52 seconds)

๐Ÿ‘จ๐Ÿฝโ€๐Ÿ’ป Apple's $999 monitor stand (at 2:30)

โ–ถ๏ธ Disney v. Netscape (at 3:52)

๐Ÿฆ‡ Batman Does Buehring (at 5:30)

๐Ÿ™ˆ Dollar Shave Club Puts 'Dad Bods' on Display (at 6:40)

๐Ÿฅž iHob's 'Bancake List' (at 8:25)

๐Ÿ›‹ IKEA's Sitcom Living Rooms (at 9:55)

๐Ÿ’ช๐Ÿผ How to Be a Bolder Brand (at: 11:14)

๐Ÿ•ต๐Ÿฝโ€โ™€๏ธ Top On-Page SEO Factors (at 14:07)

๐ŸงŸโ€โ™‚๏ธ Crazy Upcoming Animated TV Shows (at 15:03)

๐Ÿป Getting Fined for Bailing on Your Brew Crew (at 16:30)

Approx 18 min. For US audiences. Review cookie and privacy policies for SoundCloud, iTunes, Spotify, all other sites and players.


'New Coke' Returns, Fortnite Just Does It, Magical Marketing Words & More

Genwow_cola

New Coke returns after 34 years. Nike gives Fortnite characters some badass kicks. Magical marketing words. Your chances of dying from everyday activities, and more.

In this Episode:

๐Ÿ˜ก "Brightburn" Torches the Superman Mythos (at :52 sec)

๐Ÿ•บ๐Ÿป Don't Go Dancing: Your Surprising Chances of Dying Doing Everyday Things (6:01)

๐Ÿฅค New Coke Returns in Cross-Promo for "Stranger Things" Season 3 (at 8:52)

๐Ÿ‘Ÿ Nike Skins Jump into Fortnite (at 10:08)

๐Ÿง’๐Ÿผ "Runaway Train" Music Video Brings Geolocation to a Good Cause (at 11:10)

๐ŸŽฉ 18 Marketing Words That Boost Conversion (at 13:07)

๐Ÿ” BK "Whopper Detour" Case Study (at 14:22)

๐Ÿ‘ฉ๐Ÿผโ€๐ŸŽค Snap's Singing a New Tune (at 16:06)

(Approx. 17 min 30 sec)

(For US audiences; review cookie and privacy policies for iTunes, SoundCloud, Spotify and all other streaming services and sites)


๐ŸงŸโ€โ™‚๏ธ 'Stranger Things' Lego Set, Gen X Runs for President, and 'The New CMO'

Rickandrick_st_playset2Move over, Eggo Waffles: 'Stranger Things' has its own Lego Playset, now. Gen X runs for President and gets upstaged by a Millennial. Why the role of the CMO isn't want it used to beโ€”plus a whole lot more.

IN THIS EPISODE:

๐Ÿฟ 'Wick' wows Wootten (at :50 seconds)

๐Ÿฒ Name 'Game': 'GoT' finale and the babies named after the show's characters (at 1:42)

๐Ÿ˜ก Red Son: 'BrightBurn' reimagines the mythology of Superman (at 2:42)

๐ŸงŸโ€โ™‚๏ธ New Lego playset is one of the 'Stranger Things' we've seen this week (at 3:47)

๐ŸŽฎ Sony's gaming pact with Microsoftโ€”did anyone tell the PlayStation team?(at 4:56)

๐Ÿ’‘ LaCoste commercial is a visual tour de force (at 8:03)

๐Ÿคน๐Ÿปโ€โ™€๏ธ Meet the Chief Engagement Officer: The changing role of the CMO (at 10:48)

๐Ÿ‡บ๐Ÿ‡ธ Molly Ringwald for President? Gen X runs for office (at 14:02)

โณ At T-minus 6 months, are you ready for the California Consumer Privacy Act? (at 15:07)

๐Ÿ’‹ The lip-lock that broke the Internet (at 16:03) Approx 17 min, 35 sec. For US audiences only. See cookie and privacy policies for SoundCloud, iTunes, Spotify, and all other applicable sites, apps, and streaming services.


๐Ÿ›ฃ Our Second Annual Marketing Predictions Episode

Rick and rick 2019 marketing predictions
We get in touch with our inner Pre-Cogs as we reveal our top three predictions for digital marketing , media, and more in the year ahead. That's right: It's our 2nd Annual Predictions Episode, and if our recent Predictions Scorecard episode is any indication, this is an episode you don't want to miss! From March 7. 

IN THIS EPISODE:

๐Ÿ‘‘ Is Disney Domination at risk this year? (at 1:07)

๐ŸŽฌ Will 'Avengers: Endgame' really be 2019's box office champ?
(at 1:15)

โšก๏ธ โ€ฆ Or will 'Captain Marvel' blast her way to the top? (at 1:44)

๐Ÿ‘พ Are you ready to hit the GaaS - as in, "Games-as-a-Service"? (at 2:02)

๐Ÿค– Is MarTech cruising on autopilot, or in for a turbulent reality check this year? (at 7:07)

๐Ÿ“šWill marketing go old-school in the months ahead? And what would that even mean? (at 8:35)

๐Ÿ“ฃ Will 'Deep Fakes' mean real headaches for business and society this year? (at 10:34)

๐Ÿ‘จ๐Ÿปโ€๐ŸŽจ Will AI replace the advertising creative director? (at 12:47)

๐Ÿ›’ Will shortsighted C-suites give up on CX initiatives in a softening economy? (at 15:08)

๐Ÿ˜Ž Is VR ready for the arena? And what happens if it's not? (at 16:53)

Approximate 20 min, 16 seconds.

For US audiences only. Be sure to review cookie and privacy policies for Apple, SoundCloud, or anywhere else you listen and/or download Rick and Rick Rule the World.


Ecommerce: The Buyer's Journey to Your Site Goes Through Amazon (Survey)

Survey Says: Up to 70% of onlin shoppers start with Amazon

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

For nearly 70% of online shoppers, the path to your brand or retail website goes through Amazon, according to a global survey of  4,500 consumers cited by MarketingLand. It turns out 44% of consumers often check Amazon, and 24% always do, when shopping online. When they don't start there, their first stop is Google, of course. But either way, 89% will cross-reference Amazon at some point in the online purchase process. What does that mean for your online marketing strategy? 

 

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๐Ÿ”ฎ Our 2018 Marketing Predictions Scorecardโ€”1 Year Later

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It's time to review what we got right, and what we got wrong, in our first annual predictions episode in early 2018. Which of our  prognostications on marketing, media, tech and pop culture turned out to be spot on? Which ones were serious misses? It's time to grade the good, the bad and the WTF predictionsโ€”one year later.

IN THIS EPISODE

๐ŸกPez Candy: Time for a 'Rick & Rick' Dispenser? (at 1:07)

๐Ÿ›Politics: Did More Brands Take Sides, or Channel Switzerland? (at 2:07)

๐Ÿˆ The San Francisco 49'ers: Touchdown? Or Fumble? (at 3:51)

๐Ÿ”  Google Parent Alphabet: Playing the Name Game? (at 4:12)

๐Ÿ—ฃ'The Post-Screen Internet': Are More Brands Prepping? Or Procrastinating? (at 4:36)

๐ŸŽApple: Spit-Shined? Or Bruised? (at 7:27)

๐ŸฐDisney: The #1 Box Office Winner Every Month of the Year? (at 9:55)

๐Ÿ˜Ž AR & VR: Are Brands Getting Their Goggles On? Or Playing 'Wait-and-See'? (at 13:58)

๐ŸŽฌVideo Marketing:  โฉ? Or โธ? (at 16:36)

๐Ÿ•Brand Digital Innovation: Delivering? Or in a Ditch? (at 17:36)

๐Ÿง A.I. in 2018: Milestone? Or Reality Check? (at 18:27)

Use the Player  Above or Listen on iTunes

(Approximately 22 min. For US Audiences Only. See SoundCloud's Cookie and Privacy Policies)