🔮 2023 Predictions Scorecard: TikTok Ad Growth, Virtual Reality, Mint Mobile & More

🤯 The Ricks revisit their big predictions for the year—what they got right, and what they got hilariously wrong—in the worlds of marketing, media, tech, and pop culture. from December 28. Subscribe now to get episodes the moment they're released! 

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>> LISTEN TO THE EPISODE HERE <<

IN THIS EPISODE:

📲 Rick M should have banked on an acquisition for Mint Mobile
🥽 Rick W's attempt at "reverse predicting" about the "Year of VR" pans out
🍿 Domestic box office: Movie madness, sadness—or both?
⏱️ TikTok, brand advertisers, TikTok
👨🏽‍💻 Social media influencer: Elated—or deflated?
🚙 EVs: Charge ahead—or a last laugh for Toyota?
📺 The streaming wars: Has the Great Shakeout begun?
📈 B2B: Is the Hybrid Workforce really here to stay?
🤖 A generative AI reality check: Just starting, or nothing burger?

Approx. 23 minutes, 53 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.

From December 24. Subscribe now to get episodes the moment they're released! 


🎬 Generative AI & The Writers Strike-Hollywood's Lessons For Every Industry

🎬 The Ricks discuss the agreement ratified last week between the Writers Guild of America (WGA) West and Hollywood studios as it pertains to the use of generative AI in the service of writing scripts for movies, TV and streaming shows, and more.

In a surprise twist, the courts and existing copyright law may ultimately render industry alignment on generative AI a foregone conclusion. But what does that mean for the use of generative AI in your industry?

Spoiler alert: If you're thinking about leveraging generative AI for marketing, advertising, brand, or … well, anything … you might want to hear this first.

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Approx. 19 minutes, 4 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.


🔮 Our 2022 Predictions Scorecard, Pick-Up Lines From ChatGPT, 'The Volume' & More

In our annual Predictions Scorecard episode, the Ricks revisit their big predictions for the year—what they got right, what they got ridiculously wrong, in the worlds of marketing, media, tech and pop culture. Plus: Cuffing Season pick-up lines generated by ChatGPT, Netflix's "1899" cranks up "The Volume," and a whole lot more. From December 28, 2022. 

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IN THIS EPISODE:

📖 Rick M sends Rick W a "Die Hard" children's holiday gift book (at 1-min 57-sec)
🎬 "1899" on Netflix cranks up "The Volume" (at 3:25)
🦶🏼 Rick M's predictions about a Lotrimin-branded NFT (at 5:00)
📺 Overly-optimistic about box office, but nailing streaming(at 5:48)
🏢 Mixed results on predictions for the hybrid workforce (at 7:37)
📈 Adding a "D" for "Democracy" to ESG Funds? Not yet (at 9:46)
🦠 "What Covid?" by Summer & return to lockdowns by Fall? (at 10:50)
0️⃣ Nailing the # of Tesla Cybertrucks delivered in 2022 (at 12:36)
🌐 Metaverse: Boom time or empty & sad virtual worlds? (at 13:37)
🤖 ChatGPT's best pick-up lines come with warnings (at 17:35)
🤬 Survey says: "The gift that keeps on grating" (at 19:52)
🏈 Look who's advertising in Super Bowl LVII (at 20:48)

Approx. 22 minutes and 20 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.


🎅🏼 2022's Fastest Growing Brands, Zonkey Hits The Dictionary, Taika Waititi's Big Christmas & More

🎄 Is Tesla hitting full-throttle—or stuck in reverse? In this all-new episode, the Rick's review the hits and misses on Interbrand's new Fastest-Growing Brands list. James Bond enjoys a Belvedere Christmas while Amazon shows us how "Joy is Made"—courtesy of Taika Waititi. "Adulting" and "zonkey" make the Scrabble dictionary. Plus: Cyberquad gets ditched. And Cheetos' cheese dust gets a name—along with a hilarious holiday gift launch. From Dec 4, 2022. 

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IN THIS EPISODE:

⛳️ Rick M. suffers a mishap on the back nine (at 1 min, 30 sec)
🎸 Rick W. parties at the 2022 Rock & Roll Hall of Fame (at 3:12)
📖 "Embiggen" & "Zonkey" make the Scrabble Dictionary (at 5:16)
🏆 Interbrand's 2022 Fastest-Growing Brands(at 6:40)
⛄️ Taika Waititi delivers Amazon's "Joy" ...
🍸... and helps James Bond bust a move for Belvedere (at 10:02)
👩🏾‍🔬 What's tripping up marketing in the metaverse?(at 13:25)
🛞 Forget the sh*tshow at Twitter—what happened with Cyberquad? (at 14:45)
🎁 A must-have holiday gift (or not) from one of today's cheesiest brands (at 15:48)

Approx. 18 minute. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.


Marketing, Media, Pop-Culture 2020: The Year in Loaded Questions (Part 1)

🎄It's a super-sized game of Loaded Questions as the Ricks celebrate the season that tried to make lemonade out of one lemon of a year.

IN THIS EPISODE:

🎅🏼A holiday end-of-season for the Ricks (at :55-seconds)

👽The time Rick M. introduced Rick W. in Klingon (at 1-min, :49-sec)

🍔When a certain QSR brand's campaign for freshness is solid mold (at 2:48)

🧟‍♂️The Ricks do science near you, and the results are scary (at 4:30)

😲Could this unfortunately-timed ad campaign benefited from a temporary rebrand? (at 6:12)

🤖Arnie's "Terminator" takes on an unexpected new role–and casting trivia from the OG (at 7:02)

💇‍♂️Rick W. wins a Golden Flowbee during lockdown—and finds himself in esteemed company (at 7:52)

🤘🏻From "Sex Education" to "Finger-Licking Vegan Nuggets" to fMRI and beyond (at 9:48)

📺"The Mandalorian" tries on some 501s (at 11:30)

🏈 Oh for the love of Quibi (at 13:32)

🤣 Some memorable moments from Season 3 of Rick and Rick Rule the World (at 15:14)

Approx. 19-min, 45-sec.

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🍿Marvel's 'New Mutants' Hits Theaters (Really), the Trailer for 'The Batman,' and Batfleck Returns

🎥 In Part One of our latest episode, Marvel's "New Mutants" finally hit the big screen–at a bad moment. And the Ricks review the teaser trailer for Matt Reeve's "The Batman" - with a twist from 'The Breakfast Club.' From Aug 30.

IN THIS EPISODE

🔮 Was Nostradamas 8 years off? (at :57 seconds)

🌍 The Ricks thank their listeners (at 2:03)

🎬 Marvel's "New Mutants" hits movie theaters … in the middle of a pandemic (at 3:28)

🦇 The Ricks discuss the teaser trailer for Matt Reeve's "The Batman" (at 7:13)

🍳 Robert Pattinson's Bruce Wayne could be a twin to this Breakfast Club character (at 8:04)

💥 Batfleck Returns: Ben Affleck and Michael Keaton to Play Batman–together (at 9:49)

Approximately 10-minutes, 52-seconds. For US audiences.

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😎Oculus Leaks, Coca-Cola Goes Zero Touch, Batman Goes 'Black Mirror,' Mac & Cheese Goes Breakfast

Our Roundup on all those rumors about Oculus Quest 2. Coca-Cola's Freestyle Fountains gets a mobile, zero-touch makeover. Batman goes all "Black Mirror" on us in his first interactive animated movie. Plus "Loaded Questions" and a whole lot more. From August 14. 

IN THIS EPISODE

👍🏻The latest on Rick W's phantom finger tips (at 1:00)

🥽Oculus 2 Leaks: The rumors sound (virtually) amazing (at 1:50)

🦸🏻‍♂️Robin Dies at Dawn? New interactive Batman movie lets you decide (at 4:00)

🥤Rick M's favorite Coke Zero fix is going "zero touch" via mobile web app (at 6:14)

🍺A mustard-flavored beer you can guzzle … with relish (at 9:24)

🇺🇸Does Non-Essential Worker Barbie have a future in politics? (at 11:00)

🍲Kraft Mac & Cheese: Now part of a balanced breakfast? (at 12:23)

Approx. 13-min, 54-sec. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.


𐃏 The Bronco is Back, ComicCon@Home, BK Augments Your Sesame Seed Buns & More

The Ricks are bowled over by the 2021 Ford Bronco. Burger King augments your sesame seed buns. Apple's "Underdogs" ask "Is everyone wearing pants" during video calls. "The Boys" whale of a season two trailer, and more. From August 2. 

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IN THIS EPISODE

👍🏻One Rick tries out a new biometrics hack, and it doesn't end well (at :56-seconds)

🦹‍♂️The Boys Season 2 Trailer drops at the ComicCon that wasn't (at 2:23)

🐎The Ford Bronco is Back (Minus the Ford) (at 7:36)

🍎Apple's "Underdogs" are hit and miss on working from home (at 10:58)

🎤Burger King's augments your sesame seed buns (at 13:07)

🐔KFC's 3D Printed Chicken Nuggets * (at 14:38)

👨🏽‍💻CES 2021 pulls a ComicCon@Home (at 15:29)

🍕Is Domino's Noid back on the prowl? (at 16:46)

Approx. 18-min, 15-sec. For US audiences.

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👁👄👁 How 'It Is What It Is' Took Silicon Valley by Storm, Dos Equis' Social Distancing Cooler

Dos Equis toasts its new six-foot-long social distancing cooler. The secrets of latent semantic indexing. The secret "Princess Pride" remake. And WTAF is "It Is What It Is"? The Ricks have answers—plus some Loaded Questions of their own. From July 5.

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IN THIS EPISODE

🇺🇸Fourth of July memories (at 1-min, 4-sec)

👸🏽Something to Quibi about: Celebrities stage their own "Prince Bride" fan film (at 2:32)

📱MIT Tech Review: What grown-ups don't get about teens, tech, and social media (at 4:19)

📺Mental Floss unearths cringeworthy commercials from the '80s and '90s (at 6:45)

😎Dos Equis has a new seis-foot ice cooler for a summer of social distancing (at 9:30)

🤖'b' role: The new sci-fi thriller starting an actual AI robot in the leading role (at 11:09)

🗂What you need to know about Latent Semantic Indexing (LSI) (at 12:36)

👁👄👁"It Is What It Is" wasn't what you thought it was (at 14:00)

Approximately 16-minutes, 13-seconds. For US audiences.
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🔑 3 Keys to Marketing in a Post-Pandemic World

The Ricks share some of insights on marketing's new normal. Non-essential worker Barbie makes the most of quarantine. Baby reveals come to Zoom. Plus, are virtual barbers head and shoulders above the real thing? From June 26. 

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IN THIS EPISODE

✂️ Weeks into lockdown, Rick W. is digging for his Flowbee (at 1-min, 11-second)

💇🏻‍♂️ Rick M. decides to cut his own hair—so what could go wrong? (at 1:50)

📈 Do out-of-work barbers have a future in consulting? (at: 3:00)

🏠 Sheltering-in-dreamhouse: Meet non-essential worker Barbie (at: 4:10)

🛍 Just how much has the coronavirus pandemic changed marketing? (at 5:38)

🌎 The digital world's population boom (at 6:50)

🍕 BOPIS with a side of pizza: Your business model, revisited (at 9:12)

💈 Will the new barbershop experience come with nitrous oxide? (at 11:00)

🎪 Can VR save trade shows? (at 11:34)

🤑 Is it time to cut your marketing budget? Or double down? (at 16:05)

🤝 Deal making in a post-handshake world (at 16:57)

👶🏻 Baby reveals, by way of Zoom (at 19:30)

Approximately 20 minutes, 40 seconds. For US audiences.

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