🎅🏼 Tesla's Cybertruck takes the Internets by storm, and not all goes well. The holiday yule log gets spit-roasted—ASMR style. Our Top 3 Tech Toys Gone Wrong. The 'Christmas Pizza' that's covered in turkey and gravy—and served in a singing box, plus a whole lot more.
🚀 Rise of Skywalker: How will this chiasmus conclude the chiasmi? (at :42 seconds)
📺 What the hell is The Mandalorian? And why isn't that Boba Fett and Yoda? (at 2:28)
📐 Tesla Cybertruck: Big splash, or botched launch? (at 3:45)
🔫 Our Top 3 Tech Toys for Holiday 2019—including a Lightsaber that … meows? (at 6:30)
💣 Our Top 3 Tech Toys Gone Wrong—including one inspired by Tesla (at 8:30)
🍕 The Christmas Pizza comes lathered with turkey, gravy, and a psychotic theme song (9:54)
🥩 The Beef Drool Log comes with ASMR-like sound effects and … an AI-based personal assistant? (at 11:15)
🎄 Cardi B or Anna Kendrick? Will the holiday TV spot imposter please stand up? (at 12:25)
🛍 From Santa's WTF workshop: animal dissection kits, fluffy pets with removable fur and other gifts for children (at 13:18)
☃️ Some holiday chestnuts about goosing the kids, making memories and more (at 14:00)
🥁 The Ricks reveal the title of their future Claymation holiday television special (at 14:58)
Approx. 15 min, 40 sec. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.
Singles Day scores $1 billion in its first :60-seconds. "Arson Frog" and "Okay Boomer" have meme warfare raging among generations. Plus: Twinkies cereal ignites a social media storm, what fMRI tells us about holiday shopping behaviors, why the future of VR may stink, Loaded Questions, and more.
IN THIS EPISODE
📺 'Prime' Evil: 'Man in the High Castle' Season 4 (at 1 minute, 43 sec)
🤯 Meme Warfare: 'Arson Frog' Catches Fire as 'Okay Boomer' Explodes (at 3:26)
💩 Smell-o-Vision: Why the Future of VR Might Stink (at 5:50)
💰 $1 Billion Sold in :60-Seconds: Our Singles Day Scorecard (at 7:16)
🤢 Turducken Pringles: Any way you stack 'em, someone's sure to cry fowl (at 8:53)
🥣 Twinkies for Breakfast: Social Media Cause Célèbre—or Cereal Offender? (at 10:08)
👺 Why Deep Fakes Mean Real Trouble for Business in 2020 (at 11:44)
🛍 Google Data: Top 3 Best (and Worst) Holiday Purchase Influencers (at 13:06)
🧠 What fMRI Brain Scans Tell Us About True Shopping Influencers (at 13:50)
🎅🏼 Six Fewer Days for St. Nick: Online Retail's Race Against the 2019 Calendar (at 14:58)
Listen via streaming, or click here
Approx. 16 min, 5 sec. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.
What really went down at the Taco Bell Hotel. Our Summer '19 Box Office Scorecard. Why YouTube seems to think robots deserve animal rights. Spidey's future with the MCU, and more. From Sept 2.
IN THIS EPISODE:
🕷 Did Spidey Really Get Spiked From the MCU? (at 2 min, :30 sec)
👀 Why We're All Cyber-stalkers Now (5:55)
🤖 Why YouTube Thinks Robots Deserve Animal Rights (7:28)
🌮 What Really Went Down at the Taco Bell Hotel (9:17)
🌐 Enter: The Holo-sphere (11:34)
🎬 The Battle to Rank Among the Top 10 Movies of 2019 (14:33)
⚔️ What movie ranked dead last in the top 100 movies this summer? (15:30)
🍅 Which of these movies got the highest rating on Rotten Tomatoes this summer (16:03)
🦈 Which summer 2019 movie tried to be this year's "Meg"? (16:48)
Approx. 18 min, 25 sec.
For US audiences. Review cookie and privacy policies for SoundCloud, iTunes, and all other streaming services.
IN THIS EPISODE:
🥽 A look at the full suite of Oculus devices (at :04 sec)
✌🏻 How Oculus has enhanced its motion sensing capabilities (at 2:32)
🤓 Which one will Rick W. get? The difference between each, and their buyers (3:16)
👾 Why Rift may not be the best option for Rick M. (at 6:15)
❓ Quest v. Rift ... (6:25)
🆚 … vs. Valve and its new Index device? (at 7:05)
👁🗨 Why not 3D movies and TV, too? (at 9:34)
🎉 Will the best ecosystem ultimately win the VR wars? (at 10:17)
Approx. 12 min, 46 sec. For US audiences. Review cookie policies for SoundCloud, iTunes, and your streaming channels of choice.
We get in touch with our inner Pre-Cogs as we reveal our top three predictions for digital marketing , media, and more in the year ahead. That's right: It's our 2nd Annual Predictions Episode, and if our recent Predictions Scorecard episode is any indication, this is an episode you don't want to miss! From March 7.
IN THIS EPISODE:
👑 Is Disney Domination at risk this year? (at 1:07)
🎬 Will 'Avengers: Endgame' really be 2019's box office champ?
⚡️ … Or will 'Captain Marvel' blast her way to the top? (at 1:44)
👾 Are you ready to hit the GaaS - as in, "Games-as-a-Service"? (at 2:02)
🤖 Is MarTech cruising on autopilot, or in for a turbulent reality check this year? (at 7:07)
📚Will marketing go old-school in the months ahead? And what would that even mean? (at 8:35)
📣 Will 'Deep Fakes' mean real headaches for business and society this year? (at 10:34)
👨🏻🎨 Will AI replace the advertising creative director? (at 12:47)
🛒 Will shortsighted C-suites give up on CX initiatives in a softening economy? (at 15:08)
😎 Is VR ready for the arena? And what happens if it's not? (at 16:53)
Approximate 20 min, 16 seconds.
For US audiences only. Be sure to review cookie and privacy policies for Apple, SoundCloud, or anywhere else you listen and/or download Rick and Rick Rule the World.
It's awards season here at Rick and Rick, and this is the first of a series of special episodes where the Ricks count down the year's bests in a whole host of marketing channels. We're talking mobile marketing, digital outdoor, augmented reality, viral videos, branded games and a whole lot more.
(approx 20 min) (For US audiences; see SoundCloud's Cookie and Privacy policies)
In Part 1: The Best Augmented Reality and Virtual Reality Marketing in 2018. That's right—it’s a roundup of each of our top 3 favorite initiatives in AR and VR from the marketing year that was, including:
🖼 #3: VR: Musée de l’Orangerie: 'Claude Monet: The Water Lily Obsession' (Rick W)/At 3:38
Wins best use of VR in a museum exhibit
👨🚀 #3: VR: National Geographic 'One Strange Rock': 'Astronaut Reality Helmet' (Rick M)/At 5:23
Wins best experiential promotion involving space helmets
😎 #2: Oculus Go VR Hardware (Rick W)/At 7:50
Wins for best VR enablement technology
⚽️ #2: VISA FIFA Football Shooting Experience (Rick M)/At 10:56
Wins best use of Live AR involving a swift kick to the balls
🏊♀️ #1: National Geographic: AR Issue (Rick W)/At 14:25
👟 #1: NIKE: REACTLAND (Rick M)/At 17:05
Wins for best use of Live AR/Gamification to get off your ass and go for a run
1. White Castle VP of Marketing Kim Bartley recently admitted to which of the following:
A. Preferring Big Macs to Sliders
B. Spending a night binging on a Castle Pack of waffle sliders, fish nibblers and beer
C. Spending a year as a vegetarian
D. Spending too much on a new Maserati
According to Ad Age, White Castle CMO Kim Bartley admitted to recently spending a year as a vegetarian after White Castle's failed attempt to add salads and so-so results for a veggie slider. But it helped pave the way, apparently, for the far more successful Impossible Slider, which is made of a meat-like substance that's meat-free.
2. Last seen during the Super Bowl, this CPG brand campaign has made a return visit to the NFL during Thursday night football:
A. Pringles Stackers "Wow"
B. Tide "It's a Tide Commercial"
C. Mr. Clean's "Clean AF"
D. Hefty's "Cray-Cray Party Moms Get Turnt"
Tide is bringing "It's a Tide Commercial" to football fans. Because you know football fans are deeply concerned about their laundry detergent .
3. This Halloween, US consumers are expected to:
A. Tune in for the 29th edition of the Simpson's "Halloween Treehouse of Horror"
B. Tune in for the 30th edition of the Simpson's "Halloween Treehouse of horror
C. Spend $3.2 billion on costumes led by 1. Princesses, 2 Superheroes, 3 Batman characters and 4 Star Wars characters
D. Spend nearly $2.6 billion on such delicacies as Snickers, Reese's, M&Ms and Coffee Makes Me Poop Gum
E. All the above, except for A
F. All the above, except for D
All of the above except for A. This is the 29th edition of the Simpson's "Halloween Treehouse of Horror," and according to the National Retail Federation, US consumers will spend $3.2 billion on Halloween costumes. Plus: they will spend $2.6 billion on candy—including Snickers, Reese's, M&M and such novelty candies as Coffee Makes Me Poop Gum, Bacon and Cheese Flavored Crickets, and National Embarrassmints. In all, US consumers will send $9 billion on Halloween crap this year.
4. According to a recent ADWEEK article entitled, "How Mr. Rogers Taught Me Everything I Need to Know about Marketing," which of the following is not one of those pearls of wisdom:
A. Be inclusive of ideas, differences of opinion and ways to get things done
B. Learn to apologize for hurt feelings, misunderstandings and problems requiring remediation
C. Learn to apologize for your stupid ideas
D. Learn to apologize for your stupid ideas, especially the one you had last week
E. Both C and D, but definitely not A and B
The article included such Mr. Rogers-inspired advice for marketers as, "Be inclusive if ideas, differences of opinion and ways to get things done;" "Learn to apologize for hurt feelings, misunderstandings and problems requiring remediation;"as well as "Don't ever be afraid to admit you don't know," "Be kind," and more.
5. A new consumer gadget called Portal is which of the following:
A. A new video chat device from Facebook
B. The second sign of the Apocalypse
C. A new video chat device from Facebook that uses AI to react to callers' movements by automatically panning in and zooming out and adjusting sound levels
D. A new chat device from Facebook that uses Amazon Alexa, thereby positioning the devices as competitors to Google Home and Apple's HomePod.
E. A, C and D
F. A, C, D and B depending on your point of view
Answer: E or F
Portal is a new video chat device from Facebook that could transform chat and even social media by bringing it into the living room. Or maybe it's this year's version of the Facebook Phone that took the nation by storm. It uses AI to react to callers' movements by automatically panning in and zooming out and adjusting sound levels. It also uses Amazon Alexa, thereby positioning the devices as a competitor to Google Home and Apple's HomePod. Given the fun we've all had with Cambridge Analytica and other incidents in recent times, it could very well be the second sign of the Apocalypse, depending on your point of view.
From an episode of Rick & Rick from earlier this year: Rick Mathieson & Rick Wootten talk about what data now shows IHOP'S "IHOB" stunt was a grand slam (sorry, Denny's). Plus: Things our grandkids will be amazed that people said in 2018.
Approx: 24 min
• IHOB, Revisited (:30)
• Have the 'Star Wars' movies been sidelined? (1:53)
• Summer box office roundup (6:40)
• Marvel stars who weren't Marvel fans growing up (this is gonna hurt) (8:06)
• Blast from the past: An IBM portable computer spot from 1975 (this hurts, too) (9:40)
• New augmented reality business cards (12:52)
• 2030 job titles that don't exist—yet (14:20)
• Lessons Burger King learned from hackers (18:00)
Netflix's hit series, Altered Carbon: It's not as far fetched as you may think (:36)
How to live inside HBO's "WestWorld" at SXSW (20:15)
Whether brands really need a "voice agency of record (15:00)
Plus a whole lot more
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